2,400+
Institutional investors and capital providers mapped through ELO's proprietary research systems
Capital advisory for technology companies
A smarter way for technology companies to raise institutional capital.
ELO combines proprietary market intelligence, relevant investor relationships, and media execution to prepare the company, find the right investors, and manage the raise through closing.For U.S. software and technology companies seeking institutional capital.
01Why ELO
We do more than make introductions.
We help you get the company ready, work out which investors fit, put the right story in front of the market, and run a disciplined process through closing.
$8.5B+
Capital transactions advised by ELO's team
$400B+
Cumulative capital requirements entered into ELO's pipeline
02 · Who we work with
We work with technology companies that have something genuinely new.
We work with technology companiesthat have something genuinely new.
We work with technology companiesthat have something genuinely new.
That includes AI-forward products, modern SaaS, and software changing how established industries work. We care less about labels and more about the product, the market, and whether the company has a credible case for growth.
The kinds of companies we advise
03 · 01 / 0301 / 03 · AI-forward companies
Companies building
AI into the product.
We work with companies where AI creates a real product advantage, changes a workflow, or gives customers a meaningfully better way to do something.
AI Applications
Agentic Workflows
Voice & Speech
Productivity
Vertical AI
Developer Tools
Data & Automation
Intelligent Software02 / 03 · Modern software
Software that changes
how people work.
We advise software companies building better tools for businesses, teams, developers, and consumers.
Enterprise SaaS
Collaboration
Workflow Software
Cybersecurity
Developer Platforms
Data Products
Consumer Software
Browsers & Workspaces03 / 03 · Technology across sectors
Technology improving
established industries.
We work with companies applying software to large markets that still have room to operate better.
Financial Technology
Education Technology
Commerce Technology
Healthcare Software
Industrial Software
Mobility Software
Climate Software
Real Estate Software04 · Strategy through close
We prepare the company,
then run the raise.
You keep building the business. We handle the work required to take the company to market, keep investors moving, and manage the transaction through closing.
01 · Position the company
Give investors a clear reason to care
Start with one investment case.
We work with the CEO and finance team to get clear on the market, product advantage, business model, traction, growth plan, and use of capital. Then we turn it into one investment case the whole team can stand behind.
What this gives youA clear answer to why this company, why this market, and why now.
02 · Prepare the raise
Get ready for serious questions
Evidence first. Narrative second.
We build the presentation, financial model, operating materials, capitalization detail, data room, diligence plan, and management preparation around the same investment case.
What this gives youMaterials that answer the questions serious investors are likely to ask.
03 · Map the market
Find the investors that actually fit
Fit matters more than volume.
Our proprietary research systems combine sector interest, recent transactions, investment focus, and relationship intelligence. Every name on the list should have a reason for being there.
What this gives youA focused investor list and a clear order for approaching it.
04 · Build market attention
Make the company easier to understand
The goal is not noise. It is a clear story people remember.
Where it helps, we plan and execute media, content, creative, and distribution around the company, built on the same investment case as everything else.
What this gives youA company narrative supported by content and distribution.
05 · Run investor outreach
Keep the process focused
Build momentum without creating noise.
We manage confidential outreach, questions, meetings, follow-ups, feedback, and proposal comparison. The CEO knows who is engaged, what they care about, and what should happen next.
What this gives youA controlled process with clear next steps and useful negotiating leverage.
06 · Diligence and closing
Manage the work through closing
Details decide whether a round closes.
We coordinate the data room, open questions, investor diligence, negotiations, legal workstreams, approvals, and closing checklist alongside the company and its counsel.
What this gives youClear ownership and fewer loose ends from diligence through funding.
05 · Leadership
Senior people stay close to the work.
ELO is founder-led. The people you meet at the start stay involved in the strategy, investor process, media, diligence, and closing.
The founders
Three co-founders cover capital strategy, execution, research, positioning, and media.
Additional experience when the mandate needs it
Our strategic advisors support investor relationships, cross-border work, capital structure, and complex negotiations.
06 · Confidential conversation
Tell us what you're building and what you need to raise.
We'll tell you where ELO can help, what needs work before outreach, and how we would run the process.
Book a confidential call →